Skip to content

Link Analyzer – Internal & External Links

Link Analyzer


Enter a URL



About Link Analyzer

The Link Analyzer lists every link on a web page and separates them into internal links (to the same site) and external links (to other sites), with dofollow and nofollow counts. It is a quick way to audit a page's linking before or after you publish it.

Links are how search engines discover pages and how they pass value between them. Too few internal links leave important pages hard to find, while unnecessary or broken outbound links waste your visitors' attention and can look careless.

How to analyze the links on a page

  1. Enter the URL of the page you want to check.
  2. Click the submit button.
  3. Review the totals and the list of internal and external links, including which ones are nofollow.

What the results tell you

  • Internal links: make sure your key pages are linked from related content using descriptive anchor text.
  • External links: link out only where it helps the reader, and check that the destinations are reputable.
  • Nofollow links: paid, sponsored and user-generated links should carry rel="nofollow", sponsored or ugc, as Google recommends.
  • Unexpected links: links you did not add yourself can be a sign of a hacked theme or plugin.

Tips for a healthy link profile

Link to related pages naturally within your content, not in long lists at the bottom of the page. Keep anchor text short and descriptive rather than repeating the same exact-match keyword. Review your most important pages every few months, because links break as other sites move or delete their content. Pair this check with our Broken Links Finder to catch dead links.

Using the results in an SEO audit

Start with your most valuable pages, such as the homepage, category pages and best-performing articles. Check that each one links to the pages you most want to rank, and that those links use clear, relevant anchor text. Then look at the external links: remove links to sites that no longer exist or have changed topic, and add nofollow or sponsored attributes to any paid or affiliate links. Repeating this review every quarter keeps your site easy to crawl and pleasant to navigate.

Frequently asked questions

What is the difference between dofollow and nofollow?

A dofollow link is a normal link. A nofollow link carries a rel attribute that tells search engines not to treat the link as an endorsement.

Does this tool show backlinks from other websites?

No. It analyzes the links on the page you enter. To see links pointing to your site from elsewhere, use the Backlink Checker.

How many internal links should a page have?

There is no fixed number. Link wherever it genuinely helps the reader find related, useful information.

Related tools

Last updated: